Your brand is our passion.
To be good at something, you have to like doing it. At GBR Associates, we enjoy the process of discovering the essence of your brand. We delight in evaluating the different options available to reach and engage your customers. We take pleasure in crafting the right mix, striking that delicate balance between what will be most effective while staying within a budget that makes sense for your business.
But the thing we really dig is the end result our clients get because they invested in a highly targeted, integrated campaign that elevated their brand and improved their business.
A seamless approach. Under one roof.
If you’ve ever experienced the frustration of trying to get your email and digital campaigns to work seamlessly with your website. To get your logo usage consistent across all platforms. To have print and digital work together. To create a branded social environment that keeps people coming back.
When your brand identity, message strategy, design language, web, email marketing, collateral, social media, content strategy and more are all designed to work together as a system, here’s what can happen:
- Your brand message will become more powerful and persuasive.
- Your customers will perceive you to be a leader in your field.
- Your employees will take more pride in your company.
- More customers will know you and be drawn to you.
- Your competitors will start trying to copy you.
If you would like to take your brand to the next level, we would like to speak to you about what we can do to make that happen.
Digital done right. Plan. Implement. Measure. Adjust.
Our approach to digital marketing means that your marketing effort is in a constant state of improvement. With an experienced hand, we analyze data, prospects’ activities, search behavior and interaction with your content. Over time as patterns emerge, we make adjustments to a host of variables including targeted keyword/phrases, copy, geography, ad sizes, landing pages, and more. We refine what works and eliminate what doesn’t.
Your digital campaigns are managed in-house by the same people who attend your meetings and are immersed in your brand. Nothing is farmed out overseas or delegated to minimum-wage college kids. Not that there’s anything wrong with minimum-wage college kids.
Here’s why we’re different.
In a communications environment that’s rapidly changing, the challenge is to not only stay on top of today’s technology, but to always look for ways to use new technology to improve the performance of our clients’ marketing campaigns.
We don’t chase the latest technology; we seek to understand its impact and usefulness in achieving our clients’ objectives. While our tactics have evolved over time, our philosophy and approach are based on proven marketing principles and best practices learned through decades of experience.