Digital Marketing:
In the most basic of definitions, digital marketing is the promotion of a product or brand via any form of electronic media. This is different than what is typically referred to as traditional marketing, which relies on the use of printed channels, TV and radio to promote a product Continue Reading…
As a small business it is essential that your marketing be efficient and effective. In other words, your plan must yield market growth and must be on budget.
Though we will be discussing small businesses in general, it does not mean that a one-size-fits-all marketing plan is the way to go. Continue Reading…
Our best advice to clients is to focus their efforts. It is easy to get carried away and want to be everything to everyone. For example as a marketing company we can handle all industries but it is best that we focus on a select few.
Marketing messages are stronger when Continue Reading…
Today Facebook made available their new app called Paper, a news reader app of sorts. If you’ve recently become bored of the current app, download Paper it will change the way you think about Facebook.
From the time you download it you will forget all about the old way you used Continue Reading…
In an era of constant emails it is important to take a moment to sit back, take in a few breaths and yes, be non-productive. With that said we want to encourage our clients to make the most of their time by following some of our tips. While we may Continue Reading…
Recently, I read an article that discussed that communication that was brief, casual and even misspelled could actually produce more business. It was based on findings in the technology industry. Even so, the most interesting part of the article was not the article itself, but instead the comments. Continue Reading…
The thought of wearing your technology seems as though it could only exist in the Jetsons, something belonging to the future but it is the near future and in some cases the present.
Its tech world meets real world. Your technology will come with you; it will be on your glasses, Continue Reading…
Trending as a topic is the identity crises that most “agencies” and their clients are struggling with. Current naming conventions dictate that we should call ourselves an ad agency. But, an ad agency is defined as an agency that designs advertisement to call public attention to its clients; we are Continue Reading…
